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Kellers Motivational Model (view source)
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, 00:34, 2 September 2012Created page with "{{Sponsor Thumbs}} == '''Keller's ARCS Motivational Model''' == ---- == Acronym == ARCS stands for: Attention, Relevance, Confidence, Satisfaction == Alternate name(s)==..."
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== '''Keller's ARCS Motivational Model''' ==
----
== Acronym ==
ARCS stands for: Attention, Relevance, Confidence, Satisfaction
== Alternate name(s)==
Keller's ARCS Theory of Motivation
== Main construct(s)/factor(s) ==
Attention, Relevance, Confidence, Satisfaction
== Concise description of theory ==
Absorptive capacity is a firm’s ability to identify, assimilate, transform, and apply valuable external knowledge. Put another way, absorptive capacity is a limit to the rate or quantity of scientific or technological information that a firm can absorb. Conceptually, it is similar to information processing theory, but at the firm level rather than the individual level. Absorptive capacity was introduced by Cohen and Levinthal in 1990.
Zahra and George (2002) extended the theory by specifying four distinct dimensions to absorptive capacity: acquisition, assimilation, transformation and exploitation. However, Todorova and Durisin (2007) seriously question Zahra and George's reconceptualization of absorptive capacity.
When absorption limits exist, they provide one explanation for firms to develop internal R&D capacities. R&D departments can not only conduct development along lines they are already familiar with, but they have formal training and external professional connections that make it possible for them to evaluate and incorporate externally generated technical knowledge into the firm. In other words, a partial explanation for R&D investments by firms is to work around the absorptive capacity constraint.
It is useful to note that almost all organizational literature, including Cohen and Levinthal’s (1989; 1990) original work, treats absorptive capacity as an organizational-level construct (Lane et al. 2006). Although absorptive capacity does have antecedents and consequences, it is not composed of a statement of relations among concepts within a set of assumptions and boundaries. Thus, absorptive <span class="plainlinks">[http://www.diamondlinks.net <span style="color:black;font-weight:normal; text-decoration:none!important; background:none!important; text-decoration:none;">link building service</span>] capacity is a construct, not a theory.
Modified from: [http://economics.about.com/cs/economicsglossary/g/absorptive_cap.htm http://economics.about.com/cs/economicsglossary/g/absorptive_cap.htm]
== Diagram/schematic of theory ==
[[Image:arcs_constructs.jpg]]
== Originating author(s) ==
Keller (1979)
== Seminal articles ==
Merrill, M. D. (1999). Instructional Transaction Theory (ITT): Instructional Design Based on Knowledge Objects. Instructional-Design Theories and Models: A New Paradigm of Instructional Theory, Vol. II. (pp. 397-424). Mahwah, NJ: Lawrence Erlbaum Associates, Inc.<br><br>
Keller, J. M., & Suzaki, K. (1988). Use of the ARCS Motivation Model in Courseware Design. In D. H. Jonassen (Ed.), Instructional Designs for Microcomputer Courseware. Hillsdale, NJ: Lawrence Erlbaum Associates, Inc.<br><br>
== Originating area ==
Effective motivation of learning, Learning theory
== IS articles that use the theory ==
Weibell, C. J. (2011). Principles of learning: A conceptual framework for domain-specific theories of learning. Available at [http://principlesoflearning.wordpress.com]<br><br>
== Links from this theory to other theories ==
[[Expectancy value theory]]
== External links ==
[http://en.wikipedia.org/wiki/Kellers_Motivational_Model http://http://edutechwiki.unige.ch/en/ARCS], Edu Wiki entry on Kellers Motivational Model<br>
== Original Contributor(s) ==
Oluyomi Olufemi Kabiawu
<br>
<br>
Please feel free to make modifications to this site. In order to do so, you must register.
<br>
<br>
[[Main Page | Return to Theories Used in IS Research]]
== '''Keller's ARCS Motivational Model''' ==
----
== Acronym ==
ARCS stands for: Attention, Relevance, Confidence, Satisfaction
== Alternate name(s)==
Keller's ARCS Theory of Motivation
== Main construct(s)/factor(s) ==
Attention, Relevance, Confidence, Satisfaction
== Concise description of theory ==
Absorptive capacity is a firm’s ability to identify, assimilate, transform, and apply valuable external knowledge. Put another way, absorptive capacity is a limit to the rate or quantity of scientific or technological information that a firm can absorb. Conceptually, it is similar to information processing theory, but at the firm level rather than the individual level. Absorptive capacity was introduced by Cohen and Levinthal in 1990.
Zahra and George (2002) extended the theory by specifying four distinct dimensions to absorptive capacity: acquisition, assimilation, transformation and exploitation. However, Todorova and Durisin (2007) seriously question Zahra and George's reconceptualization of absorptive capacity.
When absorption limits exist, they provide one explanation for firms to develop internal R&D capacities. R&D departments can not only conduct development along lines they are already familiar with, but they have formal training and external professional connections that make it possible for them to evaluate and incorporate externally generated technical knowledge into the firm. In other words, a partial explanation for R&D investments by firms is to work around the absorptive capacity constraint.
It is useful to note that almost all organizational literature, including Cohen and Levinthal’s (1989; 1990) original work, treats absorptive capacity as an organizational-level construct (Lane et al. 2006). Although absorptive capacity does have antecedents and consequences, it is not composed of a statement of relations among concepts within a set of assumptions and boundaries. Thus, absorptive <span class="plainlinks">[http://www.diamondlinks.net <span style="color:black;font-weight:normal; text-decoration:none!important; background:none!important; text-decoration:none;">link building service</span>] capacity is a construct, not a theory.
Modified from: [http://economics.about.com/cs/economicsglossary/g/absorptive_cap.htm http://economics.about.com/cs/economicsglossary/g/absorptive_cap.htm]
== Diagram/schematic of theory ==
[[Image:arcs_constructs.jpg]]
== Originating author(s) ==
Keller (1979)
== Seminal articles ==
Merrill, M. D. (1999). Instructional Transaction Theory (ITT): Instructional Design Based on Knowledge Objects. Instructional-Design Theories and Models: A New Paradigm of Instructional Theory, Vol. II. (pp. 397-424). Mahwah, NJ: Lawrence Erlbaum Associates, Inc.<br><br>
Keller, J. M., & Suzaki, K. (1988). Use of the ARCS Motivation Model in Courseware Design. In D. H. Jonassen (Ed.), Instructional Designs for Microcomputer Courseware. Hillsdale, NJ: Lawrence Erlbaum Associates, Inc.<br><br>
== Originating area ==
Effective motivation of learning, Learning theory
== IS articles that use the theory ==
Weibell, C. J. (2011). Principles of learning: A conceptual framework for domain-specific theories of learning. Available at [http://principlesoflearning.wordpress.com]<br><br>
== Links from this theory to other theories ==
[[Expectancy value theory]]
== External links ==
[http://en.wikipedia.org/wiki/Kellers_Motivational_Model http://http://edutechwiki.unige.ch/en/ARCS], Edu Wiki entry on Kellers Motivational Model<br>
== Original Contributor(s) ==
Oluyomi Olufemi Kabiawu
<br>
<br>
Please feel free to make modifications to this site. In order to do so, you must register.
<br>
<br>
[[Main Page | Return to Theories Used in IS Research]]