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Elaboration likelihood model (view source)

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== Seminal articles ==

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Eagly, A.H., and Chaiken, S. 1993. The Psychology of Attitudes. Harcourt Brace Jovanovich College Publishers.

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Chaiken, S., and Trope, Y. 1999. Dual-Process Theories in Social Psychology. Guilford Press.

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== Originating area ==

Psychology

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