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Customer Focus Theory

267 bytes added, 10 June
m
Originating area
== '''Customer focus theory''' ==
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== Acronym ==
N/A
== Alternate name(s) ==
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N/A
Customer Focus
== Main independent construct(s)/factor(s) ==
Customer Requirements, Customer Information, Customer Feedback, Customer Relationship, Customer Identity, Customer Location, Customer Personality, Prior Experience with Customer
== Concise description of theory ==
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== Diagram/schematic of theory ==
[[File:Customer_Focus_Model.jpg]]
== Originating author(s) ==----Lohan at al. 2011 == Seminal articles ==----Lohan, Garry; Conboy, Kieran; and Lang, Michael (2011) "Examining Customer Focus in IT Project Management: Findings from Irish and Norwegian case studies," Scandinavian Journal of Information Systems: Vol. 23: Iss. 2, Article 2. Available at: http://aisel.aisnet.org/sjis/vol23/iss2/2 == Originating area ==
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== Level of analysis ==
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== IS articles that use the theory ==
Lohan, Garry; Conboy, Kieran; and Lang, Michael (2011) "Examining Customer Focus in IT Project Management: Findings from Irish and Norwegian case studies," Scandinavian Journal of Information Systems: Vol. 23: Iss. 2, Article 2.
Available at: http://aisel.aisnet.org/sjis/vol23/iss2/2
== Links from this theory to other theories ==
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== External links ==
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== Original Contributor(s) ==
trustedUser
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